SILICON
SILIC
CHIP
www.siliconchip.com.au
Publisher/Editor
Nicholas Vinen
Technical Editor
John Clarke – B.E.(Elec.)
Technical Staff
Jim Rowe – B.A., B.Sc.
Bao Smith – B.Sc.
Tim Blythman – B.E., B.Sc.
Advertising Enquiries
(02) 9939 3295
adverts<at>siliconchip.com.au
Regular Contributors
Allan Linton-Smith
Dave Thompson
David Maddison – B.App.Sc. (Hons 1),
PhD, Grad.Dip.Entr.Innov.
Geoff Graham
Associate Professor Graham Parslow
Dr Hugo Holden – B.H.B, MB.ChB.,
FRANZCO
Ian Batty – M.Ed.
Phil Prosser – B.Sc., B.E.(Elec.)
Cartoonist
Louis Decrevel
loueee.com
Founding Editor (retired)
Leo Simpson – B.Bus., FAICD
Silicon Chip is published 12 times
a year by Silicon Chip Publications
Pty Ltd. ACN 626 922 870. ABN 20
880 526 923. All material is copyright ©. No part of this publication
may be reproduced without the written
consent of the publisher.
Subscription rates (Australia only)
6 issues (6 months): $65
12 issues (1 year):
$120
24 issues (2 years):
$230
Online subscription (Worldwide)
6 issues (6 months): $50
12 issues (1 year):
$95
24 issues (2 years):
$185
For overseas rates, see our website or
email silicon<at>siliconchip.com.au
Recommended & maximum price only.
Editorial office: Unit 1 (up ramp), 234
Harbord Rd, Brookvale, NSW 2100.
Postal address: PO Box 194,
Matraville, NSW 2036.
Phone: (02) 9939 3295.
ISSN: 1030-2662
Printing and Distribution:
Editorial Viewpoint
We will continue to offer
printed and online magazines
The landscape of print media is changing, with
many publications recently going ‘online only’. Given
the popularity of the printed version of Silicon Chip
magazine, we have no plans to follow that trend.
Since our introduction of PDF downloads for the
online edition in 2020, an increasing number of readers
have moved to the digital edition. Still, a significant
majority continue to value the tactile experience of a printed magazine. We
intend to cater to both preferences, with no plans of discontinuing the print
edition in the foreseeable future.
We also offer a hybrid option, providing access to both the printed magazine
and the online edition for a small extra cost. This popular choice allows you
to enjoy the ease of browsing through a physical copy while benefiting from
the advanced search capabilities of our online platform.
On the topic of subscriptions, I can’t stress enough how vital they are for
Silicon Chip. While I understand and appreciate the appeal of picking up a
copy from your local newsagent, direct subscriptions form the core support
for our magazine. I encourage our readers to consider subscribing if you
don’t already. Not only is it cost-effective, with free home delivery, it also
helps us reduce waste.
Here’s why: for newsstand sales, we print more copies than we sell, and
the leftovers are recycled. While an inevitable part of that distribution model,
it is inefficient and not ideal for the environment. If more of our readers
subscribed, we could print the exact number of magazines needed, reducing
paper waste and saving on printing costs. It’s a win-win scenario!
Subscribing offers yet another advantage – it lets you lock in the magazine’s
pricing. It has been almost two years since our last price increase, and we’re
due for a review later this year. If you take out a two-year print subscription
now within Australia, you’ll pay $230 or $9.58 per issue for 24 issues, no
matter what price changes occur during that period.
In the face of rising paper costs, exacerbated by recent global challenges
like COVID-19 and high inflation, our commitment to keeping the magazine
affordable while producing great content has required careful management.
Subscribers help us achieve the stability to keep it going long-term.
I understand that subscribing might not suit everyone’s circumstances.
Still, even if a small percentage of our non-subscriber readers were to take
up direct subscriptions, it would significantly contribute to the longevity of
Silicon Chip.
If you’re contemplating a subscription, please visit our website at
siliconchip.au/Shop/SubRates for options, siliconchip.au/Shop/Subscribe
to sign up, or call our office to discuss it further. Your continued support
ensures that Silicon Chip can continue to produce quality content.
Finally, regarding the price review mentioned above, we will provide
warning about any price changes, giving you time to take out or renew
a subscription at the current price if you want. Expect an update in the
September issue.
Cover image: https://unsplash.com/photos/MBW3F1jEhh0
by Nicholas Vinen
24-26 Lilian Fowler Pl, Marrickville 2204
2
Silicon Chip
Australia's electronics magazine
siliconchip.com.au
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