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The Perfect Christmas Gift! Especially for yourself . . . If you regularly purchase SILICON CHIP over the counter from your newsagent, why not drop a subtle hint (or maybe not so subtle!) to your spouse, children, etc, that you would like a SILICON CHIP subscription for Christmas. Why? It costs less to subscribe – instead of paying $9.95 per issue, it costs just $8.75 per issue (12 month subscription) – and we pay the postage! So there’s more than a 10% saving and it’s delivered every month direct to your mailbox. How can we do this? It’s all about economics. Printing enough copies to send out to newsagents, in the hope that they’ll sell, is wasteful (and costly!). When readers take out subscriptions, we know exactly how many copies we need to print to satisfy that demand. That saves us money – so we pass the savings onto our subscribers. It really is that simple! You REAP THE BENEFIT! But there’s more! Subscribers also automatically qualify for a 10% discount on any purchases made from the SILICON CHIP online shop: books, printed circuit boards, specialised components, binders – anything except subscriptions! And you get exclusive FREE downloads (PCB patterns, software, panels, etc) from the SILICON CHIP online shop. So why not take out a subscription (or even better, get someone else to do it for you!)? They can choose from 6 months, 12 months or 24 months – and the longer the sub, the bigger the savings. Choose the print edition, the online edition or both! Most people still prefer a magazine they can hold in their hands. That’s a fact. But in this digital age, many people like to be able to read SILICON CHIP online from wherever they are – anywhere in the world. That’s also a fact. NOW YOU CAN – have either or both. The on-line edition is exactly the same as the printed edition – even the adverts are normally included. So you don’t miss out on anything with the on-line edition (flyers and catalogs excepted). they OK, so how do you go about getting you the Christmas Present you REALLY want? It’s simple: order a subscription online, 24 hours a day (siliconchip.com.au/shop and follow the prompts); email us with the subscription request and credit card details (silicon<at>siliconchip.com.au); fax us the same information (02) 9939 2648 (international 612 9939 2648) or phone us, Monday-Friday, 9am-4.30pm, on (02) 9939 3295 (international 612 9939 3295). Leave this page where it can be ‘accidentally’ spotted! siliconchip.com.au November 2014  65