Want to write for SILICON CHIP? You do? Great. Before
you start, let's give you some general guidelines which will make your job
easier and will greatly increase the chances that the article will be accepted
for publication.
Before you start on that great article concept, please contact
us to find out whether it is of interest to the readers. We would hate it if you
had put in an enormous amount of work to produce an article only to find that we
reject it because it is not of sufficient interest to the readers.
There may be other reasons for rejection, of course: we might
have a similar article ready or almost ready for publication – or we might have
already given another person the go-ahead for a similar idea.
When you contact us, we will ask you for the general concept.
If it is a project, we will want to see a circuit diagram and a brief synopsis
on what it does, how it works and how much it might cost. We'd also need to know
that any specialised components you have used will be available for other
readers to obtain.
Perhaps you would like to submit a feature article. Again, we
would like a synopsis; ie, a brief outline of the article. You can contact us by
phone or mail but if you can do it by email, please do. Contact us
here
When emailing, please do NOT attach documents in HTML format.
If you wrote your synopsis in Word or another text editor, leave it that way.
Opening HTML documents simply takes extra time.
What about money? Yes, we do pay for published articles but
there are conditions which we will spell out when you contact us. We generally
do not commission articles. We always edit submitted articles and often end up
doing substantial re-writes. The amount we have to do affects the overall
payment.
Submitting the article itself
These days, we like articles to be submitted as (preferably)
Word documents or .txt files on a Zip disk, CD-ROM or floppy disk, formatted for
PCs. You can also email articles to us. If you do email us an article, please do
it as a text file or as an attached Word file. Any Word attachments you send to
us should be virus checked beforehand.
Speaking of viruses, we get a lot of them sent to us in various
ways. If you need to send .exe files or zip files please make sure that you run
them through the latest virus software such as Norton Anti-Virus. Contributors
get very embarrassed when we subsequently inform them that they have a
virus.
As a general policy we, like most companies these days,
immediately delete any email that comes in with an attached .exe file unless we
know (and trust!) the source.
By the way, we often find viruses in submitted material but the
contributor swears on a stack of Bibles that they virus check everything. It's
only after a bit of quizzing that we find they haven't updated their virus
definitions or signatures for months, perhaps years. Please update
regularly!
Article format
Please don't make your article look pretty. We want it in plain, unadorned text.
These days, since so many people have Microsoft Word or similar
word processing software, there is a great temptation for writers to use fancy
fonts and formats, dropped caps, italics, bullets, indented paragraphs, text in
various colours and so on. Don't bother!
No matter how fancy your document looks, all that effort in
presentation will be dumped because if we do publish it, it will be formatted to
suit the magazine. So whether we like your article or not, we have no choice but
to dump your formatting. We are only interested in your basic text.
For the same reasons, please do not present your article as a
PDF file, a Powerpoint presentation or as files from any desktop package such as
Pagemaker, Quark Express, Publisher, etc. We only have to extract the text back
out again which once again will lose all your fancy formatting.
Fancy formatting also makes your article much harder to edit
and you want to make our job easy, don't you?
OK, maybe you need to include some tables in your article. In
that case, we will need the table format (eg, in Word) but please don't send
them as Excel or database files.
All of that sounds like a lot of negatives but we really need
to keep the whole process simple and that means text files or Word document
files.
By the way, regardless of which word processor program you use,
they all have a facility for outputting your article as a .txt file (also known
as ASCII or plain text). Do not just change the file extension and hope for the
best – the chances are that we won't be able to read it.
That is one really good aspect of email. If you send us an
article inserted as a text file, you will be able to read it on the screen,
before you click on the "send" button.
Still on word processors: if you have Microsoft Word it is a
good idea to make full use of its grammar and spell-checking capabilities. Make
sure you have the English dictionary loaded, not the American. Also, it is a
good idea to use Word's readability statistics after you have run a spell
check.
If you want to make your article as readable as possible, keep
the sentences and paragraphs reasonably short. Try to make sentences active, not
passive and not too wordy. If the Word "Flesch-Reading Ease" score is below 40
(out of 100), you know you have a problem.
Photographs and graphics
As you can see from most of the articles in SILICON CHIP, we generally like to
include plenty of photos and diagrams. So what to do?
While some people do go to the trouble of taking photos of
their projects, they are rarely good enough for publication. We much prefer to
take our own photos and for that reason (and also to check the operation of your
project) we generally prefer to have the prototype submitted to us.
We do return prototypes, whether or not the article is
published.
We know there are times when it may be impractical or
impossible to send us your project and therefore you wish to take your own
photos.
We work in 35mm format only and prefer colour transparencies
(ie, so-called colour slides). The sharper they are, the better. It does not
matter to us if the slide is mounted or unmounted (but unmounted cost you less
to have processed); if unmounted, please do not cut slides into
individual frames. Most "neg files" hold a strip of 6 negatives or
transparencies – that's fine for us.
By the way, send us all the frames you shoot – we like to
choose the best exposures, best focus and best framing, ourselves.
We don't want 2-1/4-inch square or larger format
transparencies, as we then have to out-source the scanning which can delay
publication.
If you only have colour prints, send us the colour negatives as
well. We scan the latter as they have far more detail, contrast and colour than
any colour print.
If you want to take your own photos, you really need a
single-lens reflex 35mm camera with separate control over aperture, exposure
time and focus. And while modern, automatic cameras might be great for
happy-snaps of your family on holidays, they are really not suitable for
magazine photography because you have no control over aperture and depth of
field.
If you are taking photos of your project, vintage radio or
whatever, don't do it on your front lawn, grubby garage floor or against a brick
wall. Try to use a neutral background which contrasts with the object you are
photographing. You can use a plain or light pastel bedsheet, but make sure it is
spotless and has been carefully ironed to take out the creases – remember that
the camera will ruthlessly record any blemishes. Remember also that any shiny
surfaces on the object being photographed will pick up the background
(foreground) colour and can give unwanted colour casts.
Speaking of unwanted colour casts, taking photos under
fluorescent light will give a greenish cast while incandescent lighting will
give a red cast. Direct sunlight will give very strong shadows which can conceal
detail while indirect sunlight can give an overall blue cast. Can't win, can
you?
Well, you can, but it is best to be aware of all the traps. The
best light – by far – is outdoors with a lightly overcast sky. Shadows will be
minimised or even eliminated and the light is virtually pure white. But
sometimes you don't get those overcast days without the rain pouring down!
That is why it is preferable to send us the project and we'll
take the photos in our studio. If we mess up, we have to do it
again!
Digital photos
Digital cameras have come a long way in recent times but the
majority are still not good enough for magazine photography.
Some high-end digital cameras which have a resolution of at
least 4 megapixels (6 is better) and which also allow you to control aperture,
exposure and focus can produce good results (the cover photo on the August 2001
issue of SILICON CHIP was
shot "natural light" with a 3.3 megapixel digital camera outdoors on a cloudy
day).
Photographs shot on a digital camera need to be done at the
camera's highest possible resolution. Many digital cameras store photos at
72dpi. This is OK if the image size is very large but not if it is small. We can
manipulate the photo to some degree but only if we have plenty of pixels to
start with!
As a general rule, if a digital picture will fit on a floppy
disk, it will probably NOT be good enough for reproducing in the magazine. There
are exceptions, especially where photos are going to be printed very small, but
we find that an average compressed photo needs to be at least 2MB to be of much
use, particularly where we are going to use it at a reasonable size.
If sending pictures by email or on a ZIP disk or CD, you can
store them in any recognised format: .EPS, .BMP, .TIF, .JPG, .ZIP, etc – but
remember that JPG is a lossy format and .JPG files should not be resampled and
restored. ZIPped EPS or TIF are our preferred formats.
Scanned photos
We would very much prefer to scan any photos (or other artwork)
ourselves. Scanning is an art, especially when it comes to scanning for
reproduction in a magazine.
Circuit diagrams
We need a clear and legible circuit diagram. This can be a
pencil sketch or a computer printout but whatever format you provide, we will
always redraw it to our standards.
If possible, when you draw your circuit diagram stick to the
conventions of inputs on the left, outputs on the right, positive supply rails
at the top and negative/ground rails at the bottom.
You will note that we do not use so-called "metricated"
abbreviations for resistors – eg, 1K5 meaning 1.5k or R33 for 33 ohms.
Printed circuit boards
If you have produced a PC board we prefer that the pattern be
drawn in Protel or any version of PC board layout software compatible with
Protel: Easytrax, Autotrax, or Circuit Maker.
If you design your PC board in another package (eg Eagle, Ivex,
etc), we will need an EPS output of each layer – board layer and component layer
for a single-sided board.
Designing PC boards is a separate topic in itself. As a general
rule, keep components more or less evenly spaced on a 50-thou grid (typical) and
parallel to the sides of the board; don't have diagonal components – it doesn't
look right.
Other points to consider:
(a) circuit components must be readily available and reasonable
in cost.
(b) 240VAC wiring must be safe and comply with all relevant codes.